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Gianni Versace’s label earns Rs 11,000 crore annually after growing from a small boutique to an iconic luxury brand

<p>Gianni Versace, a talented and creative fashion designer from Reggio Calabria in southern Italy, was born in 1946. After debuting his first collection in Milan in 1978, he rose to popularity in the fashion industry and founded the very successful House of Versace with his siblings Santo and Donatella.</p>
<p>The mother of Gianni Versace was a talented seamstress who worked from home. Gianni discovered his special affinity for fashion through seeing his mother at work. He firmly established his intention to become a fashion designer at an early age by making his first outfit at the age of 9.<img decoding=”async” class=”alignnone wp-image-142243″ src=”https://www.theindiaprint.com/wp-content/uploads/2023/08/theindiaprint.com-shahid-kapoor-and-his-wife-mira-kapoor-were-chosen-to-represent-shapoorji-pallonjis-mix-use-project-in-pune-as-brand-ambassadors-acs-302-0645-h-2017-11zon-750×422.png” alt=”theindiaprint.com shahid kapoor and his wife mira kapoor were chosen to represent shapoorji pallonjis mix use project in pune as brand ambassadors acs 302 0645 h 2017 11zon” width=”1482″ height=”834″ srcset=”https://www.theindiaprint.com/wp-content/uploads/2023/08/theindiaprint.com-shahid-kapoor-and-his-wife-mira-kapoor-were-chosen-to-represent-shapoorji-pallonjis-mix-use-project-in-pune-as-brand-ambassadors-acs-302-0645-h-2017-11zon-750×422.png 750w, https://www.theindiaprint.com/wp-content/uploads/2023/08/theindiaprint.com-shahid-kapoor-and-his-wife-mira-kapoor-were-chosen-to-represent-shapoorji-pallonjis-mix-use-project-in-pune-as-brand-ambassadors-acs-302-0645-h-2017-11zon-1024×577.png 1024w, https://www.theindiaprint.com/wp-content/uploads/2023/08/theindiaprint.com-shahid-kapoor-and-his-wife-mira-kapoor-were-chosen-to-represent-shapoorji-pallonjis-mix-use-project-in-pune-as-brand-ambassadors-acs-302-0645-h-2017-11zon-768×433.png 768w, https://www.theindiaprint.com/wp-content/uploads/2023/08/theindiaprint.com-shahid-kapoor-and-his-wife-mira-kapoor-were-chosen-to-represent-shapoorji-pallonjis-mix-use-project-in-pune-as-brand-ambassadors-acs-302-0645-h-2017-11zon-390×220.png 390w, https://www.theindiaprint.com/wp-content/uploads/2023/08/theindiaprint.com-shahid-kapoor-and-his-wife-mira-kapoor-were-chosen-to-represent-shapoorji-pallonjis-mix-use-project-in-pune-as-brand-ambassadors-acs-302-0645-h-2017-11zon-150×84.png 150w, https://www.theindiaprint.com/wp-content/uploads/2023/08/theindiaprint.com-shahid-kapoor-and-his-wife-mira-kapoor-were-chosen-to-represent-shapoorji-pallonjis-mix-use-project-in-pune-as-brand-ambassadors-acs-302-0645-h-2017-11zon.png 1296w” sizes=”(max-width: 1482px) 100vw, 1482px” title=”Gianni Versace's label earns Rs 11,000 crore annually after growing from a small boutique to an iconic luxury brand 3″></p>
<p>At age 26, Gianni moved to Milan, the capital of fashion in Italy. He began working as a designer for the ‘Byblos’ clothing line in 1973. He opened his own tiny store on Milan’s famed shopping route, Via della Spiga, after working there for five years. Versace marked the start of the brand’s historic journey with this store.</p>
<p>Currently, the Versace company brings in around Rs 11,000 crore each year. The company was started by Gianni, a seamstress’s son, when he saw his mother stitch while he was a little boy. Versace grew from a little Italian store to become one of the most prestigious luxury brands in the world.</p>
<p>Gianni Versace was one of the most renowned fashion designers at the time of his passing in 1997. He built a worldwide fashion empire in less than two decades that not only improved Italy’s standing in the sector but also came to be associated with fashion.</p>
<p>Versace now has 223 locations globally and a network of more than 1500 wholesalers, demonstrating its global reach. Versace’s main firm, Capri Holdings, has around 5,000 workers on staff. The company’s product line includes a wide variety of goods, from high-end clothing and timepieces to eyeglasses and perfumes.</p>
<p>Gianni Versace called his sister Donatella “my perfect woman,” a role model who allegedly influenced him. Her contribution to the Versace brand’s success and visual identity is incalculable. She took up Gianni’s duties as creative director after his tragic death in 1997.</p>
<p>As a counterbalance to Gianni’s timeless elegance, Donatella Versace gave the brand a modern and edgy feel. She said that she aimed for a strong and contemporary style while creating, fusing power with fun.</p>
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